{"id":264,"date":"2014-02-05T02:07:47","date_gmt":"2014-02-05T02:07:47","guid":{"rendered":"http:\/\/greenfilmshooting.net\/blog\/en\/?p=264"},"modified":"2015-01-26T00:56:03","modified_gmt":"2015-01-26T00:56:03","slug":"the-greenlight-to-go-green","status":"publish","type":"post","link":"https:\/\/greenfilmshooting.net\/blog\/en\/2014\/02\/05\/the-greenlight-to-go-green\/","title":{"rendered":"The greenlight to &quot;Go green&quot;"},"content":{"rendered":"<div class=\"twoclick_social_bookmarks_post_264 social_share_privacy clearfix 1.6.4 locale-en_US sprite-en_US\"><\/div><div class=\"twoclick-js\"><script type=\"text\/javascript\">\/* <![CDATA[ *\/\njQuery(document).ready(function($){if($('.twoclick_social_bookmarks_post_264')){$('.twoclick_social_bookmarks_post_264').socialSharePrivacy({\"txt_help\":\"Wenn Sie diese Felder durch einen Klick aktivieren, werden Informationen an Facebook, Twitter, Flattr, Xing, t3n, LinkedIn, Pinterest oder Google eventuell ins Ausland \\u00fcbertragen und unter Umst\\u00e4nden auch dort gespeichert. N\\u00e4heres erfahren Sie durch einen Klick auf das <em>i<\\\/em>.\",\"settings_perma\":\"Dauerhaft aktivieren und Daten\\u00fcber-tragung zustimmen:\",\"info_link\":\"http:\\\/\\\/www.heise.de\\\/ct\\\/artikel\\\/2-Klicks-fuer-mehr-Datenschutz-1333879.html\",\"uri\":\"https:\\\/\\\/greenfilmshooting.net\\\/blog\\\/en\\\/2014\\\/02\\\/05\\\/the-greenlight-to-go-green\\\/\",\"post_id\":264,\"post_title_referrer_track\":\"The+greenlight+to+%26quot%3BGo+green%26quot%3B\",\"display_infobox\":\"on\"});}});\n\/* ]]> *\/<\/script><\/div><p>When Baz Luhrmann brought F. Scott Fitzgerald\u2018s novel <em>The Great Gatsby<\/em> to the big screen with Leonardo DiCaprio in the title role, it looked like the Roaring Twenties were celebrating their come back. But a different kind of zeitgeist prevailed behind the scenes. Warner Bros., as a leader in adopting sustainable production practices, followed its ambitious approach to green the film shoot in Australia.<\/p>\n<p>\u201eSustainable productions are very important internationally as well as nationally for Warner Bros.\u201c, emphasizes Willi Geike, President &amp; Managing Director Warner Bros. Pictures Germany. \u201eUnder the motto \u201aGoing green\u2018, Time-Warner has for years been supporting company-wide efforts that include waste reduction and energy-efficiency programs.\u201c The Hollywood studio developed green production guidelines for more sustainable practices in the production office, on the sound stage, and on location. These include the digital distribution of documents and dailies, LED lighting on set, compost collection, reuse and recycling.<\/p>\n<p>Furthermore, <a href=\"https:\/\/www.wbcitizenship.com\/sustainability\/\">Warner Bros.<\/a> invests in energy efficient lighting, including the latest LED technology. LED lighting is 85% more energy-efficient than conventional lighting, creates less heat, and thus reduces air conditioning requirements and eliminates the replacement of light bulbs. The company\u2018s green commitment is reducing the carbon footprint left by feature films productions around the world.<\/p>\n<p>The Great Gatsby was the first major U.S. production to use green guidelines for its shoot in Australia, where locations around Sydney stood in for Long Island, including Gatsby\u2018s fabulous mansion. Before production started, Warner Bros. Pictures Sustainable Production Manager Jon Romano met in L.A in 2010 with GreenShoot Pacific (GPS), the sustainability consultants who were contracted to manage The Great Gatsby shoot. Besides logistical and strategic support, GreenShoot Pacific focused on education through daily call sheets and worked directly with individual departments whenever possible. The unit, craft services, costume, catering, and extras departments were highly motivated to adopt eco practices such as collecting light bulbs or waste separation.<\/p>\n<p>\u201eIt&#8217;s a misconception that \u2018greening&#8217; always means extra cost\u201c, underlines Jess Conoplia, GreenShoot Pacific\u2019s LA-based Business Development Manager. \u201eTrue, it takes time to implement changes or to research solutions, however, once embedded into the system, these \u2018time costs&#8217; can be cost-neutral or positive.\u201c<br \/>\nGerman Writer\/Director\/Producer Michael Bully Herbig also experienced awareness of sustainability. He used green production practices on his feature film <a href=\"http:\/\/greenfilmshooting.net\/2014\/the-formula-for-green-success\/\">Buddy<\/a>, which made him a green pioneer in Germany. His effort paid off: Warner Bros.\u2019 German Film Production Division was awarded a Green Shooting Card by the Film F\u00f6rderung Hamburg Schleswig-Holstein (<a href=\"http:\/\/greenfilmshooting.net\/2014\/best-practices-for-the-industry\/\">FFHSH<\/a>). \u201eWarner Bros. will continue to support German producers and enable them to shoot sustainably and cost-consciously\u201c, sums up Geike.<\/p>","protected":false},"excerpt":{"rendered":"When Baz Luhrmann brought F. Scott Fitzgerald\u2018s novel The Great Gatsby to the big screen with Leonardo DiCaprio in the title role, it looked like the Roaring Twenties were celebrating their come back. But a different kind of zeitgeist prevailed behind the scenes. Warner Bros., as a leader in adopting sustainable production practices, followed its \u2026 <a class=\"moretag\" href=\"https:\/\/greenfilmshooting.net\/blog\/en\/2014\/02\/05\/the-greenlight-to-go-green\/\">Read more<\/a>","protected":false},"author":4,"featured_media":97,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[20,12,19,8,9,18],"tags":[],"class_list":["post-264","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-commercials","category-feature","category-lightening","category-organization","category-production","category-studio-tv"],"_links":{"self":[{"href":"https:\/\/greenfilmshooting.net\/blog\/en\/wp-json\/wp\/v2\/posts\/264","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/greenfilmshooting.net\/blog\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/greenfilmshooting.net\/blog\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/greenfilmshooting.net\/blog\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/greenfilmshooting.net\/blog\/en\/wp-json\/wp\/v2\/comments?post=264"}],"version-history":[{"count":3,"href":"https:\/\/greenfilmshooting.net\/blog\/en\/wp-json\/wp\/v2\/posts\/264\/revisions"}],"predecessor-version":[{"id":438,"href":"https:\/\/greenfilmshooting.net\/blog\/en\/wp-json\/wp\/v2\/posts\/264\/revisions\/438"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/greenfilmshooting.net\/blog\/en\/wp-json\/wp\/v2\/media\/97"}],"wp:attachment":[{"href":"https:\/\/greenfilmshooting.net\/blog\/en\/wp-json\/wp\/v2\/media?parent=264"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/greenfilmshooting.net\/blog\/en\/wp-json\/wp\/v2\/categories?post=264"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/greenfilmshooting.net\/blog\/en\/wp-json\/wp\/v2\/tags?post=264"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}