Renewables, electric cars, LEDS – with the introduction of the Green Shooting Card, Filmförderung Hamburg Schleswig-Holstein has adopted the Best Practices for Germany and laid a foundation for sustainable Film/TV production which has spurred nationwide efforts.Meanwhile, more than 80 Green Labels have been awarded for sustainably-produced feature films, TV movies, series, shows, animated and 3D films, as well as shorts and student projects.
Among the most recent feature films that received a Green Shooting Card is the thriller In the Fade lensed by Fatih Akin in Hamburg with Hollywood actress Diane Kruger as leading actress. During production, the team adopted various environmentally friendly measures: digital call sheets with daily environmental helpful hints; catering with regional products; and thermal cups for the crew. „We are delighted that the Green Film Shooting Card is receiving very positive feedback from Film/TV productions all over Germany“, says Maria Köpf, Managing Director, Filmförderung Hamburg Schleswig-Holstein. „Sustainable production is becoming an issue in other regions, and it’s spreading nationwide.“
After Green Shooting’s first pilot project, MFG Filmförderung Baden-Württemberg plans to initiate various funding measures in order to foster ecofriendly film production. It will provide more tools than complementary consultations for sustainably-produced productions. Among these tools is a carbon calculator for measuring the carbon footprint. A green production guide will be developed, which will be made available online.
Online information on Green Film Making is also provided by the Berlin-Brandenburg Film Commission (BBFC). According to the Berlin Coalition Agreement, for the legislative period 2016–2021 „subsidies should only be provided by the Medienboard if the project meets the requirements of socially acceptable and ecological standards“. It is not clear yet how Medienboard Berlin-Brandenburg is going to implement this requirement. „We’re not going to change our guidelines in 2017“, emphasizes Kirsten Niehuus, Managing Director, Medienboard Berlin-Brandenburg.
On a national level, green film production has arrived. „Limited resources, sustainability, and environmental protection are unquestionably the most important issues in today‘s world — in society as a whole as well as, of course, for the film industry. As a result, it follows that the legislation embodied in the new German Film Law seizes on sustainability, and starting on January 1, 2017, a self-declared obligation clause has been inserted in the funding guidelines of the German Federal Film Fund“, says Peter Dinges, CEO, German Federal Film Board (FFA). „At the FFA, we‘re addressing this issue intensely and we want to develop further measures in this area.“
In Austria, the Environment Agency has started awarding green labels for Film/TV productions at the beginning of 2017. The first project to be certified with the Austrian Ecolabel is the rural crime story Höhenstraße, which served as a pilot project for green production. By awarding an Ecolabel on the basis of green production criteria, the Austrian film industry now has a fully-fledged counterpart to the Green Shooting Card in Germany.